Home Tech Ready to explore beyond Google? Here’s how to utilize emerging generative AI search platforms

Ready to explore beyond Google? Here’s how to utilize emerging generative AI search platforms

German researchers recently conducted a study indicating a decline in the quality of search results from Google, Bing, and DuckDuckGo.

by Jamsheera
Browser AI

Many individuals share the sentiment that Google searches are declining in quality. The emergence of generative AI chatbots offers alternative methods of information retrieval. Despite Google’s longstanding dominance, it has become inundated with sponsored or spammy links and low-quality content due to search engine optimization tactics, thus diminishing the visibility of genuinely valuable results.

A recent study by German researchers suggests the quality of results from Google, Bing and DuckDuckGo is indeed declining. Google says its results are of significantly better quality than its rivals, citing measurements by third parties.

Now, chatbots powered by generative artificial intelligence, including those developed by Google, are poised to revolutionize the search landscape. However, they come with their own set of concerns regarding accuracy and reliability due to the novelty of the technology.

If you’re interested in trying out AI-driven search, here’s how:

Google users need not look far. The company introduced its own AI chatbot assistant, initially named Bard, which has since been rebranded as Gemini.

Former Bard users are now directed to the Gemini platform, accessible via desktop or mobile browsers.

The Gemini app has recently launched in the US and is gradually expanding to include Japanese, Korean, and English languages globally, excluding Britain, Switzerland, and Europe for now. The update notice suggests that additional countries and languages will be supported “soon.”

Google has also been experimenting with a new search feature called the “Search Generative Experience,” which replaces traditional links with AI-generated summaries of key information. However, this feature is currently limited to US users who sign up through Google’s experimental Labs site.

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